Software marketers prioritize their B2B content marketing differently than their B2B content marketing peers do. B2B software marketers ranked “quality lead generation” higher than other B2B marketers, who tend to value brand awareness and visit acquisition. This according to a white paper recently released by the Content Marketing Institute. What’s important to your business?
Tag Archives: CMS Expo
Google Analytics and SEO at CMS Expo 2012
Metrist Partners’ Avery Cohen will be speaking at this year’s CMS Expo, May 8 – 10, 2012. The CMS Expo is an awesome place to learn about Content Management Systems as well as to use content to engage with your community and achieve your business goals. The conference is a perfect meeting for technology and […]
CMS Expo 2011
If you are considering a CMS or are currently using a CMS, you want to attend the CMS Expo on May 2nd-4th in Evanston, Illinois. Avery Cohen of Metrist Partners will be presenting two sessions at the 2011 CMS Expo: SEO Marketing Made Simple; and
Google Analytics 2011.
2010 CMS EXPO: Taking Control of Your Website
If you are considering a CMS or are currently using a CMS, you might want to attend the CMS Expo, May 3-5 in Evanston, Illinois. The CMS Expo provides important information to marketers and business owners who want to take control of their web sites. The CMS Expo business track will cover a wide range of issues related to making your web site profitable.